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Stan richards motel 6

Webb15 okt. 2024 · Stan Richards, the founder of The Richards Group, made the remarks during a virtual meeting held on Oct. 8, in order to preview a Motel 6 commercial that was … Webb14 okt. 2024 · Motel 6 has dropped its long-time advertising firm, Dallas-based The Richards Group, after founder Stan Richards reportedly described a new ad pitch as being "too Black" for the motel operator’s "white supremacist audience." Motel 6, which has more than 1,400 of its budget hotel properties in the U.S. and Canada, said it parted ways with …

Motel 6 fires ad firm The Richards Group over 'too …

Webb14 okt. 2024 · Motel 6 has dropped its longtime advertising firm, Dallas-based The Richards Group, after founder Stan Richards reportedly described a new ad pitch as being “too Black” for the motel operator ... Webb19 okt. 2024 · Stan Richards, the founder of ad agency The Richards Group, announced in an all-staff meeting that he will step down from the agency. The announcement comes after he made a racist comment... davenport lawn service llc https://marknobleinternational.com

The Polarizing Ways Stan Richards Ran an Agency - Adweek

Webb15 okt. 2024 · During an internal meeting, Stan Richards reportedly commented that a proposed ad campaign celebrating Black artists was "too Black" and would turn off Motel 6's "white supremacist constituents ... Webb5 nov. 2009 · Clearly identifying the brand vision for internal audiences is as important as external communication, says Richards. He should know: his company is responsible for highly memorable brand campaigns such as Chick-fil-A’s “Eat mor chikin,” Motel 6’s “We’ll leave the light on for you,” and Fruit of the Loom’s Fruit Guys. Webb15 okt. 2024 · Motel 6 was one of The Richards Group's best know clients. The advertising firm had about $200 million in revenue in 2024, according to the Dallas Morning News. davenport is in what county in iowa

UT responds to Stan Richards’ comments that ad idea was ‘too …

Category:Insiders at Dallas ad agency The Richards Group react as the …

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Stan richards motel 6

Motel 6 Fires The Richards Group Over

WebbTheir decisions come days after Motel 6, one of the agency’s longtime clients, fired The Richards Group upon learning that its founder, Stan Richards, called an ad concept for the hotel... Webb13 okt. 2024 · Motel 6, a client of Richards Group for 34 years, has fired the agency following a purported remark by Stan Richards, its 88-year-old founder, during a creative …

Stan richards motel 6

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Webb15 okt. 2024 · Stan Richards Departs the Agency He Founded After Fallout Over Calling a Campaign 'Too Black' Motel 6, Home Depot and Keurig Dr Pepper cut ties with The … Webb7 maj 2024 · Motel 6 has flourished from near-bankruptcy to a very healthy company in the decades we have worked together. Despite being dramatically outspent, their 40 percent total awareness number …

Webb23 nov. 2024 · In October 2024, Stan Richards, founder of the Dallas-based advertising agency the Richards Group, said an advertisement idea for Motel 6 was “too Black” and might offend Motel 6’s... Webb15 okt. 2024 · Richards Group founder Stan Richards stepped down from the advertising firm Thursday after racist remarks led to an exodus of clients, including Motel 6 and …

Webb4 maj 2024 · Motel 6 spokesman Tom Bodett congratulates Dallas advertising icon Stan Richards as he's inducted into the American Advertising Federation's hall of fame in New … Webb14 okt. 2024 · According to Ad Age, Stan Richards, 87, said the suggested ad for the motel was “too Black” and wouldn’t resonate with the chain’s “significant White supremacist constituents.” It took place...

WebbMotel 6′s iconic “We’ll leave the light on for you” slogan in 1986 is what propelled Richards' company into the largest independently owned agency in the country.

Webb14 okt. 2024 · Checking out. A 34-year agency relationship came to an ignominious end yesterday when Motel 6 fired Richards Group, following a purported remark by Stan Richards, its 88-year-old founder.Richards ... davenport is in what county floridaWebbMotel 6, a longtime client of The Richards Group, has abruptly ended its relationship with the Dallas-based independent agency. The firing comes days after the agency’s 88-year … davenport low income housingWebb22 nov. 2024 · An apologetic Richards ultimately stepped away from The Richards Group, the company he founded in 1976, as multiple companies severed ties due to his words, … davenport lofts on main new rochelleWebb22 nov. 2024 · An apologetic Richards ultimately stepped away from the Richards Group, the company he founded in 1976, as multiple companies severed ties due to his words, including Motel 6. “I have deeply disappointed those who have looked to … davenport library easterndavenport library social workerWebbMotel 6 quickly fired the agency after learning of Richards’ statements, and other clients—including The Home Depot, H-E-B, Keurig, Dr Pepper and Salvation Army—followed suit. davenport men\u0027s soccer twitterWebb22 dec. 2024 · Motel 6 immediately terminated its 34-year-old relationship with the agency. Richards soon took to Zoom to apologize to the creative shop’s 750 employees, though stopped short of resigning. davenport library ia