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WebFacebook unveiled its first pair of smart glasses on Thursday (September 9), created in collaboration with eyewear company Ray-Ban. The glasses, called Ray-Ban Stories, allow people to listen to music, take calls or capture photos and short videos using a button on the glasses or through hands-free voice commands. WebSep 9, 2024 · Ray Ban has a holistic and complete marketing strategy as a part of its marketing mix promotion strategy. Ray Ban showcases its ads through print media and … WebRay-Ban is an American eyeglass brand established in 1937 under the company Bausch & Lomb. Best known for the marketing of Aviator and wayfarer eyeglasses, the company was sold to an Italian brand Luxottica Group in the year 1999. Along with hard-earned goodwill, the valuation of the eyeglass company was estimated at 640 million dollars in the ... cybersecurity aeronautica militare